TikTok Ads agency: vertical video that converts
On TikTok content is what works, and that is the opportunity: a good piece goes much further than the budget behind it. We use your material or produce it ourselves, always in vertical format, and measure real lift against the rest of your mix.
What we do
Low-cost reach and creative that turns organic. If your product sells by being shown, this is where it pays off.
Metrics we watch
- Selection of local content creators by vertical and audience, or production of the brand's own material.
- Vertical video production: hooks in the first 2 seconds, pacing, captions and social proof.
- Spark Ads on validated organic content.
- Value Based Optimization and Smart+ campaign structures depending on the goal.
- TikTok Shop and catalogue for consumer brands.
- Events API and post-view measurement to capture the real effect of video.
Frequently asked questions
Does TikTok Ads work if my brand is not mass consumer?
Yes. TikTok's ad audience is no longer just teenagers, and you can target by interests, behaviour and your own audiences. Campaigns perform in health, education, finance, real estate and professional services: what adapts is the ad format, not the industry.
Do I need my own videos to advertise?
No. We can produce the ads from product demos, voice-over, animation, royalty-free material or AI, or bring in local content creators. If you already have material, we use it and adapt it to the vertical format.
How many ads should be running?
There is no fixed number: it depends on budget and objective. What we do is run several variants in parallel so the algorithm can find the best performer, and rotate them before ad fatigue sets in, which happens faster on TikTok than on other channels.
Other channels we run
Google Ads
Best for reaching higher-quality users through specific keywords. You pay per click, and you pay for that higher quality.
Meta Ads
More interactions at a lower cost. Sometimes the sheer volume makes up for user quality. Give it a try!
LinkedIn Ads
Target by job title, company and industry, so you reach the decision-maker. The channel of choice for clients with a higher conversion value.
Tell us what you want to sell
We reply within 24 business hours with a first read on your situation and concrete next steps.
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